Beach volleyball participant April Ross speaks to HollywoodLife concerning the ‘distinctive’ 2021 Tokyo Olympics, her marketing campaign with Eli Lilly that advocates for well being fairness, and extra.
Beach volleyball participant April Ross is prepared for an unprecedented Olympics. The two-time Olympian, 39, will quickly hit an unusually quiet sand court docket on the upcoming 2021 Tokyo Olympics as a result of absence of spectators this yr as a result of ongoing COVID-19 pandemic. The athlete spoke to HollywoodLife concerning the uniqueness of this yr’s video games, her new marketing campaign with pharmaceutical firm Eli Lilly on well being fairness, and extra forward of the beginning of the worldwide multi-sport occasion on July 23.
“It is gonna be a novel video games for positive,” April advised HL. “I feel the factor I’m going to overlook essentially the most is, nicely, two issues: my family and friends not being there and never with the ability to exit to the sponsor homes as a result of these are at all times so superior.” The second factor? A quintessential “a part of the Olympic expertise” stripped away as a result of pandemic security measures: the shortage of spectators.
“Part of the Olympic expertise is as a result of lots of people get fired up about seaside volleyball,” April continued. “Beach volleyball being such a giant factor within the Olympics and in such an enormous stadium and it being packed and everybody’s having a good time — [and to] not have that, that is going to really feel bizarre for positive.” The volleyball participant contended, nevertheless, that it is a double-edged sword.
“I’m at all times attempting to tune out the group,” April stated. “I really feel like I’m not a kind of those that performs to the group. I feel it is a actually cool factor to have such a giant crowd however when it is comes right down to enjoying, I’m attempting to you already know, ignore them as a lot as I can. It goes each methods for me.”
The pandemic’s toll additionally serves as the idea of April’s “Our Collective Health” TV spot with Eli Lilly, which is able to premiere throughout Opening Ceremony on July 23 and run all through each the Olympic and Paralympic Games. The TV spot will showcase the corporate — and the athlete’s — dedication to well being fairness. “I’ve seen firsthand clearly how well being challenges may be so impactful on folks,” April stated.
“I feel this new Olympics spot that is going to be airing throughout Opening Ceremonies actually speaks to well being above all,” she continued. “I’ve seen [Eli Lilly’s] dedication in direction of creating new medicines that may assist folks all around the world with their completely different well being challenges; so… going to my third Olympics, it was actually particular [and] provides one other degree of that means to it — and it means lots that I can converse to my mom’s reminiscence.”
The Olympian misplaced her mom to metastatic breast most cancers on the age of 19. Making her debut on the 2012 London Olympics and securing a silver medal throughout her first run (to not point out, a bronze on the 2016 Rio Olympics), April has a delicate ritual you’ll have picked up on that honors her mom’s reminiscence on the court docket. “She provides me a lot inspiration,” she stated. “When I’m on the market and [you] see me faucet my chest and level up… that is form of a nod to my mother.”